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How to become a marketing maven

Posted on 15th June 2017 by Caitlin Adamson

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We have a little secret for you: marketing is about more than just playing around on Facebook. If words like Adwords and SEO send your head spinning, then grab a cup of tea, sit down and let’s work through this together. 

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Six ways to create content that converts

Posted on 8th June 2017 by Kylie Lewis

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Does your content woo your would-be clients? Are you hanging out where they’ll find you? Do you say the right things to stay top of mind and tip of tongue? Here are six ways to ensure the content you’re creating converts to engaged clients.

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Gift Cards - The promotion that keeps giving

Posted on 9th May 2017 by Valorie Reavis

Plastic Printers

Many salons, spas and barbers are dusting off their gift cards and conjuring up new and compelling marketing campaigns that will drive profits. 

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How to (effectively) play on social media

Posted on 9th May 2017 by Caitlin Adamson

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Social media is a business owner’s playground. If you approach it with a plan in mind, you will be well on your way to effective social media. Fun included.

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Five ways to improve your social media today

Posted on 24th April 2017 by Kylie Lewis

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Left to its own devices, social media can turn into a hungry beast that is impossible to tame! Here’s five ways to keep your social media under control, so that it will become a powerful tool for your business.

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Shortcuts Software supporting the wave of eco salons

Posted on 28th March 2017 by Valorie Reavis

GreenCirclePartnership

As the world’s leading salon and spa software provider, we take our responsibilities seriously, which is why this month – International Earth Month – we are delighted to announce our partnership with eco-pioneer Green Circle Salons. This connection will allow our salons to move towards greater sustainability easily and quickly, and without increased administrative worries.

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Shortcuts and Green Circle Salons partnership

Posted on 28th March 2017 by Fleur Murphy

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In the spirit of Earth Month, Shortcuts has partnered with Green Circle Salons to form the ultimate green team, making it easier than ever for businesses to be sustainable.

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