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Five ways to improve your social media today

Posted on 24th April 2017 by Kylie Lewis

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Left to its own devices, social media can turn into a hungry beast that is impossible to tame! Here’s five ways to keep your social media under control, so that it will become a powerful tool for your business.

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Take a fresh look at your marketing in 2017

Posted on 6th January 2017 by Fleur Murphy

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Hit refresh on your marketing in 2017 with a new strategy that will really pack a punch!

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Quick wins for your marketing campaigns

Posted on 7th July 2016 by Fleur Murphy

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Ever feel like your marketing is all effort, no reward? Do you spend hours dreaming up the perfect promo, only to discover that it falls completely flat with your clients? Don’t despair, we have some quick wins that will improve your results in no time at all!

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Should you be exposing yourself more?

Posted on 5th November 2014 by Paul Rose

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When it comes to your business – of course you should! The best way to attract new clients is to expose yourself as much as you can – and our new mylocalsalon booking directory is the ideal way to do it. Designed to work hand-in-hand with Shortcuts' online booking technology, mylocalsalon gives you the power to let new clients find you and book appointments in real-time.

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The fundamentals of successful holiday marketing

Posted on 3rd September 2014 by Madeline Maguire

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If the idea of gearing up for your holiday season marketing gives you a headache – don’t worry, we’re here to break it down into small pieces and help you get organized. 
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Why trust and timing will make all the difference to your marketing

Posted on 18th December 2013 by Simone Young

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When it comes to marketing, timing is essential, and earning the trust of potential clients can make the difference between the failure and success of your hair salon business.

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Why Instant Feedback Will Save Your Online Brand

Posted on 30th July 2013 by Madeline Maguire

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You’ve heard the horror stories before, and you may have fallen victim to this yourself. An unhappy client leaves the salon angry, and goes home to tell the world about it on every reviews site they find. Suddenly that review seems to pop up everywhere online, sending the wrong message about your brand to prospective clients.

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