February 2009
Hot Topic of the Month

Feeling Exposed?

The guide to exposing yourself and not getting arrested!

We are - of course - talking about your brand!  Exposing your company to the public is the first step in advertising and promoting, prior to grabbing attention; however, it is often overlooked by even the expert marketer.

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Monthly Feature

Forget About it!

Want an easy-to-use email marketing system where you can literally set up your marketing campaign and let it do the work for you?

Shortcuts Set & Forget Marketing™ is the ultimate email marketing tool for YOUR business. With the help of a Shortcuts educator, you can set-up an entire year worth of marketing templates in just one sitting. Each campaign you create will automatically run and manage itself. No need to even lift a finger!

Set & Forget Marketing™ will provide you with:

  • Great way to communicate to your clients
  • Bring your clients back into your salon AND at a more frequent rate!
  • Reduce “No-shows”
  • Increase your average ticket!

AND LOTS MORE!

Set & Forget Marketing™ is a marketing tool your business can’t live without! Increase your business revenue NOW! Hurry and get your template set up just in time for Valentine’s Day!

Give your Business Representative Consultant a call 866-678-7324 or email businessdevelopment@shortcuts.net.


True Gossip

Shortcuts is 2nd runner up in American Spa Professional’s Choice Awards

Huntington Beach, CA - February 1st, 2010 Shortcuts is 2nd runner up in the “Favorite Spa Software” category in the American Spa Professional’s Choice Awards.

Annually polled, judges for these awards consist of American Spa readers which include key business decision-makers of day spas, destination spas, medical spas and resort spas around the United States. Categories for the Professional’s Choice Awards include favorite spas, brands, equipment and professionals.

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Tricks of the Trade
Q.
How do I create a survey in Shortcuts Set & Forget Marketing™?
A.
Lin Maybee
Educator

Just check out the following easy steps!

  • Step 1: In the Set & Forget Marketing website (gcast.com.au), click on the survey link, the survey screen will appear.
  • Step 2: Click on the new survey link, the survey definition screen will appear.
  • Step 3: Click New survey
  • Step 4: Type the name of the survey into the title field
  • Step 5: Untick option user can complete these questions multiple times.
  • Step 6: Click on the activate button to make the survey active (a new tab call questions will be created)
  • Step 7: Click save & continue
  • Step 8: Click on the questions tab
  • Step 9: Click copy questions
  • Step 10: Click parent partners
  • Step 11: click surveys
  • Step 12: Click new client feedback
  • Step 13: Scroll down to select questions, place a tick mark in the box next to desired questions to appear in survey
  • Step 14: Click copy
  • Step 15: Click save
  • Step 16: Navigate to your New Client Campaign
  • Step 17: Highlight existing “take our survey link”
  • Step 18:  Click on Click here to insert a link to your surveys link
  • Step 19: Click insert to select desired survey link
  • Step 20: Save Campaign
Events

International Beauty Show
New York, NY
March 7-9th 2010
Booth # 3054
www.ibsnewyork.com

America’s Beauty Show
Chicago, IL
March 27-29th 2010
Booth # 843
www.americasbeautyshow.com


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Shortcuts Software

North America

7777 Center Avenue,
Suite 100
Huntington Beach, CA 92647
PH: 866 678 7324
www.shortcuts.net

Australia and Asia
66-68 Bowen St
Spring Hill QLD
PH: +61 7 3834 3232
www.shortcuts.com.au

UK and Europe
Dalton House
Dane Road
Sale
Cheshire
M33 7AR
PH: +44 0161 972 4900

www.shortcuts.co.uk