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Shortcuts Salon Software and Spa Software
Shortcuts Australia (1300 66 73 74) // NZ (0800 555 650)
Shortcuts International:   


Marketing

The Marketing function is your simple and incredibly effective route to increasing turnover and profit.
Shortcuts Marketing - Salon Software and Spa Software
Using the information Shortcuts stores about your clients, you can easily discover:
  • Non-returning clients
  • Upcoming birthdays
  • Clients not purchasing products
  • Clients purchasing only certain products or lines
  • And much more

Using this information, you can send a letter, email or SMS to any of these groups. For example, it becomes an incredibly simple process to send birthday wishes and offer 10% off a product within a month. Shortcuts turns marketing into a routine, low-pressure way to increase stock movement. You could even concentrate on harder to move lines, or start a colour promotion. Shortcuts will make it second nature to run regular promotions, increasing your retail sales, boosting client retention and spend, ultimately making you more money.

Client Loyalty Clubs

Client loyalty is your most valuable asset, keep your clients coming back by introducing a client incentive program.

Shortcuts supports a points-based system whereby clients are rewarded based on what they spend. The more they spend the more points they earn. It’s a win-win situation - your valued clients are rewarded and encouraged to return, resulting in increased client loyalty.

History

Visit Notes & Details
Now you can keep a closer eye on your professional stock levels.

The History Notes and Visit Details feature allows you to record the quantity of each professional product used for each client. Shortcuts will ensure this level of accuracy and control will become second nature to your salon.



Related Salon features

Appointment Book
Point of Sale
Stock Management
Service Management
Security
Reporting
Walkin Manager
Employee Roster
Client Management
Marketing