Winning over the male client
The men's grooming market is booming, with more guys flocking to salons and barbers to keep up with the latest trends. So what do you have to do to attract a modern gent and keep him happy? We hit the streets to find out from the source!
As you may expect, almost every guy listed convenience and accessibility as their top priorities. Technologies like online booking, online self check-in (for walk-ins) and apps are game-changers for this market.
Fill out the form if you'd like to learn how Shortcuts can help you empower your business with these tools and make convenience your competitive advantage.
Watch this free webinar to learn about the modern male client, including how to get more of them into your salon or barbershop, and how to keep them happy.
We asked some of the top men's salons and barbershops to share their insights on the male market, as well as their secrets for success.
We interviewed clients about why they cheated on their last hairdresser. What they said might surprise you!
Shortcuts is the world leader in salon & barbershop software, providing point of sale and online marketing systems to over 14,000 clients around the world. To find out what we can do for you simply tell us a little about yourself and we'll be in touch.