Email #1 – Re-opening

Subject lines:

We’re Open!

[SALON NAME] is now open! Book your appointment here.

Call now to book your appointment

Guess what?! We’re re-opening!!


Guess what [CLIENT NAME]?

We are excited to announce that we are officially re-opening! [SALON NAME] is re-opening on [INSERT DATE HERE]!

Your health & safety are our number one priority & we are taking every precaution necessary to ensure our salon is clean and sanitized.

We are taking extra precautions between clients to sanitize stations, chairs, tools, & common areas. [ BE SURE TO INCLUDE ANY SANITIZATION STEPS YOU ARE TAKING HERE].

On behalf of our salon, we would like to thank you for the continued support & understanding through this difficult time. We appreciate and value our clients greatly and we are excited to see you once again!

Book your next appointment today! [INSERT BOOKING LINK].

Stay safe & healthy.


Email #2 – Followup / reminder

Subject lines:

[SALON NAME] is keeping you safe during your visit

Check out the changes we have made

[SALON NAME] modified schedule




We hope you and your loved ones are staying safe and healthy.

We wanted to make sure you knew – WE ARE OPEN!

We have rescheduled all appointments that were cancelled due to COVID-19 & are taking new appointments.

Click here to book your next appointment [INSERT BOOKING LINK]

Need help booking your next appointment? Give us a call at [INSERT BUSINESS PHONE] today!


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