Blog / Building my business / Growing my tribe / Inspiration

This is how you should tackle salon targets

Ready to set salon targets you're destined to stick to this time around? And ready to find out hands-down the best way to track them? You have come to the right place!
Nov / 20 / 2019
Caitlin Adamson
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Blog / Building my business / Inspiration

6 kinds of gift-givers and what to sell them

They say that there are only a few types of gift-givers around birthdays or the holidays – all of which take their own spin on purchasing presents for their loved ones. The thing is all of these people are your clients! So how can you serve up a few tantalising present options to help take the guesswork out of gift giving for them?
Nov / 04 / 2019
Caitlin Adamson
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Blog / Building my business

The content pillars of social media

To start creating a framework for your social strategy, begin by getting to know the content pillars and choosing five or six content categories to cycle through. Here are 10 examples of content pillars that are applicable to the salon industry. Have a read, then take your pick!
Sep / 30 / 2019
caitlinshortcuts
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Blog / Building my business

5 ways to make a lasting impression with email + SMS marketing

Making a lasting impression is one major way to cast your business into the success stratosphere. And we have a hot tip for you… One of the most essential tools in your marketing toolkit to craft this fab impression is email and SMS marketing.
Sep / 11 / 2019
caitlinshortcuts
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Blog / Building my business

Introducing the super-simple Shortcuts Marketing!

We created our very own super-simple (seriously) email and SMS (yeah, you read that right) marketing feature which you can use to super-charge your marketing campaigns from now on.
Sep / 03 / 2019
caitlinshortcuts
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Blog / Building my business

How to solve super common salon management issues

Owning a business is never smooth sailing – but if you have quality salon software by your side to help tackle issues, you’ll find that calmer waters are not far away. Read on for tips on ways you can solve super common salon management issues using your salon business software.
Jul / 08 / 2019
Caitlin Adamson
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