Building my business / Inspiration

Penny Lane Studios

Meet Coral Gable

Coral is giving all the deets on how Online Gift Cards is helping Penny Lane during the COVID-19 pandemic.

“Within the first week, we had over $4,000 in sales and now 3 1/2 weeks later, we have an entire month’s worth of bills completely paid, including all of our insurance premiums for our staff and their families!”

Coral Gable – Penny Lane Studios

“When we had to close our doors due to COVID-19, we did not offer Online Gift Cards at that time. It was never a feature we felt like we needed to utilize through Shortcuts. BUT after we were no longer able to service our clients and community, we decided this was something we wanted to add to our website. So, we reached out and within a few days, we had a link on our website that we were able to put on social media, and let our clients and community know this was a way in which they could support us! We also sent out a system-wide email to all of our clientele letting them know, first that we were closed, but also that we now had Online Gift Cards. Within a few days, we saw an outpouring of support. It was pretty remarkable!

It was pretty easy to get gift cards set up on the website. We manage our own website but any web designer can get it up in a few minutes for your clients to start purchasing Online Gift Cards right away. The money gets deposited directly into our bank account, so we are able to utilize those funds quite quickly.”

 

“The utility of this video is to let other salon owners and stylists know that this is an easy feature that cost us nothing, but can give our community another avenue in which they can support us. This can keep our salon afloat for quite some time. Hopefully when we are able to reopen after this pandemic, we will come back stronger, and more confident and unified as an industry. This feature is one way to let our community show their support and help us out during these tough times.”

“This can keep our salon afloat for quite some time and hopefully when we are able to reopen after this pandemic, we will come back stronger, more confident and unified as an industry!”

Coral Gable – Penny Lane Studios

Get set up with Online Gift Cards today!