A well-managed and efficient front desk is the hub around which your entire salon revolves. When things are flowing smoothly at the front desk, everything else seems just that little bit more effortless. It’s as easy as ABC!
One-off promotions can be a great way to get quick wins, but it’s the ongoing campaigns you send year-round that have the biggest impact on your business and client relationships. So, what are the five most important email campaigns you should be sending right now?
This sweet feature is nothing new to Shortcuts, but it is one punchy little sucker for your business. There are so many pros to it that we’re just busting to tell you!
What was once an enigmatic buzzword has now taken the world by storm – pun intended. The cloud may seem like a big mystery floating over our heads, but the idea isn’t as complex as you may think.
Introverts and extroverts - they’re extremes of two fundamental personality types, where in reality most people fall somewhere in between the two on the scale. So let’s clear up this myth and find out why you need both introverts and extroverts in your team, and how they can work in harmony in your salon, spa or barber business.
You already know your guests can't resist a good pampering, but sometimes they also want to share the love and luxury with their friends and family. With the Mobile Guest App, your guests can now book an appointment on behalf of someone else.
Are your salon retail sales slowly dying? Are clients buying online? Are they choosing to buy something from Amazon instead of your salon? Why don’t your clients buy retail from your salon? Here’s how you can increase retail in your salon.
Sometimes when you’re running a business, there are so many things that need your attention it feels like you’d give a professional juggler a run for their money. Creating a great online presence might not be at the top of your list, but perhaps it should be.
Owning a business is never smooth sailing – but if you have quality salon software by your side to help tackle issues, you’ll find that calmer waters are not far away. Read on for tips on ways you can solve super common salon management issues using your salon business software.
If I was given $1 every time I heard somebody say, “There are three important things in business: location, location, location...” I’d be a very rich man! But the reality is that today, the whole location, location thing is a load of rubbish!
Ever feel like your marketing is all effort, no reward? Do you spend hours dreaming up the perfect promo, only to discover that it falls completely flat with your clients? Don’t despair, we have some quick wins that will improve your results in no time at all!
It’s a cut-throat industry out there as gents around the world rediscover the allure of barber shops. Barber shops have become something of a man haven, if you will. So how can you revamp your humble shop to provide a relaxing atmosphere for your male guests?
The hustle and bustle of a thriving salon has many give away signs. There’s an array of laughter, excitement, relaxed bodies and smiling faces. There are stylists and therapists tending to both their regular and brand new clients, and there’s an unbelievable army of organized assistants ensuring the flow from check in to check out is as efficient and as…
How can you stand out from the crowd when your target audience is jumping between Snapchat and Instagram? It’s a head scratcher. Building a profile on multiple channels can chew up valuable time and can be unnecessarily expensive. So what can you do?
Is digital marketing critical to your salon success? Yes, yes and yes! You only need look around at everyone clinging to their smartphone as though it's a lifeline to know that technology is a must for your business. So how can you wow my clients using the latest tech?
Instagram’s new arrival is IGTV – an app that allows you to upload and watch long-form videos. These videos can be posted by anyone, from businesses, to your bestie, influencers, celebs, or any average Joe. And your salon, spa or barber business can totally leverage its power.