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Hayley Tait
By In Blog

Salon Email Marketing: How To Connect With Your Customers

With the salon industry being highly competitive, building and maintaining strong relationships with your clients is essential for your salon's…
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Online ClassesWebinars

Online Class: Online Bookings/Ratings and Reviews

Learn how to capture every client by letting them book online when it suits them. You can even cut back no-shows by asking them to pay when they book. Discover how to automatically email your clients after they visit asking for their feedback, and share positive reviews on your website, social media page and mylocalsalon profile.
Noe Valladolid
May 13, 2019
Blog

What’s your mobile marketing recipe?

Today’s clients have an appetite for all things mobile – and they want to do business with you on their terms. One of the smartest ways to attract new clients and keep your existing ones coming back for more is by serving them up all the modern conveniences they crave. Great service is about more than just a fantastic consultation;…
Fleur Murphy
May 13, 2019
Blog

Why marketing is a balancing act

In today’s world, we are constantly distracted by hundreds of different messages. Whether it’s checking work emails or scrolling through your Facebook news feed, every spare moment is filled with stimulation. As a result, our attention spans becoming shorter, and we are becoming harder to connect with.
Shortcuts
May 10, 2019
Blog

Surviving a bad online review

It’s that sinking feeling every salon owner can relate to – you’ve spotted a negative review about your business online. You could have the toughest skin in the business – but it still doesn’t change the fact that getting caught off-guard this way hurts!
Fleur Murphy
May 9, 2019
Blog

Point of Sale secrets

If you think that your Shortcuts Point of Sale system is just for transactions, you can think again. Read on to learn some Point of Sale tips and tricks you might not already know about that are guaranteed to make your life easier!
Shortcuts
May 9, 2019
Blog

How to market your gift cards

Gift cards can be a big part of your business, but they can be hard to sell at first. So today we're giving you some pointers on how to get more gift cards sold at your business!
Shortcuts
May 8, 2019
Online ClassesWebinars

Online Class: Inventory Management

End of financial year is just around the bend which means it’s inventory time! You’ll need to take inventory so that you can accurately determine your value-on-hand for tax purposes. Yep, it’s pretty essential! We know the whole inventory management process can sometimes seem a bit daunting, so we’re making it our mission to give you easy steps to getting…
Noe Valladolid
May 6, 2019