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Should you be exposing yourself more?

Posted on 5th November 2014 by Paul Rose

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When it comes to your business – of course you should! The best way to attract new clients is to expose yourself as much as you can – and our new mylocalsalon booking directory is the ideal way to do it. Designed to work hand-in-hand with Shortcuts' online booking technology, mylocalsalon gives you the power to let new clients find you and book appointments in real-time.

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Four reasons why inventory management is worth the effort

Posted on 8th October 2014 by Fleur Murphy

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Let’s face it, keeping track of how much product you have in stock isn’t the most fun part of running your business. The thought of sitting down and counting each and every product on the shelf is enough to make even the most diligent business owner cringe.

If you do take the time to effectively manage your inventory, you will feel the positive flow-on effects across your entire business. It will help make everything run more smoothly, and help you ensure your profits and cash-flow aren’t tied up in the stock on your shelf.

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How to Shop for Chain Management Software

Posted on 1st October 2014 by Valorie Reavis

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It’s easy to get distracted in a crowded marketplace where the latest gadget and wizzy-wig that sparkles can sway you from focusing in on what really matters – a system that will truly satisfy your needs.  When researching the right software partner for your growing franchise or chain of stores, here's where to start. 

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Knowing your Numbers

Posted on 23rd September 2014

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The challenge for many salon owners is twofold: first, knowing which are the important numbers to track and, second, knowing how to drive those numbers in the right direction. So, at a salon level if there were just three numbers to focus on, what would they be?

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The fundamentals of successful holiday marketing

Posted on 3rd September 2014 by Madeline Maguire

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If the idea of gearing up for your holiday season marketing gives you a headache – don’t worry, we’re here to break it down into small pieces and help you get organized. 
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Technology overload

Posted on 12th August 2014 by Valorie Reavis

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You have a smartphone (maybe two), a tablet and a laptop.  On each of those wonderful new lifelines you have hundreds of systems running that help you stay plugged into the world.  That’s right… hundreds. But what do you really need? 

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The ABCs of an effective front desk

Posted on 7th August 2014 by Paul Rose

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A well-managed and efficient front desk is the hub around which your entire salon revolves. When things are flowing smoothly at the front desk, everything else seems just that little bit more effortless.

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