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Hit refresh on your marketing in 2017 with a new strategy that will really pack a punch! The salon, spa and grooming industry is going through such rapid change that keeping up with the latest business crazes can seem almost impossible! Almost.

Howdy 2019 – what have you got in store for us? 2018 was the year of royal weddings, the Kardashian clan growing by three, and Mark Zuckerberg having a rough time. More importantly we hope that 2018 was an amazing year for you and your business, but if it could have been better, this blog is for you! Because a…

2017 was a big year. The unicorn hair fad swept through salons. Salt Bae graced us with his presence. Prince Harry took himself off the market. It was a roller coaster of a year, really. But one thing that shone through for us was the number of game-changing tech tools that had us shouting, “Thank you, 2017!” We’ve wrangled up…

We asked a handful of our wonderful clients to share their New Year’s resolutions for 2017 and were blown away by everyone’s enthusiasm. We hope their resolutions ignite a little spark of inspiration to help you define what’s most important for you and your business in the new year.

Like any moreish Chrissy pudding served by nan (which took her literally weeks to make, mind you) prepping for the silly season in your business takes time and it’s not always easy. When things start to get frantic in December thanks to all the end-of-year parties your clients are attending and holidays they’re jetting off to, you need salon software…

Owning a business is never smooth sailing – but if you have quality salon software by your side to help tackle issues, you’ll find that calmer waters are not far away. Read on for tips on ways you can solve super common salon management issues using your salon business software.

It's 25 years since Shortcuts was born but how much of 1994 do you remember?

As salon, spa or barber shop managers, you would be no stranger to Christmas craziness. No doubt your salon Appointment Book is feeling the pressure too – already packed to the rafters with clients all vying for a few hours of your tender, loving attention and wicked skills. Now it's time to sell!

The holidays are coming. First comes Halloween, then Hanukkah, Christmas and, before you know it, we will all be counting down as the ball drops into the New Year. But let’s talk about everyone’s favorite day mixed in amongst the festive season: Black Friday.

Ready to set salon targets you're destined to stick to this time around? And ready to find out hands-down the best way to track them? You have come to the right place!

Like any business owner worth their salt, you’ve probably heard of the term “SEO”. What you might not be so familiar is exactly what’s actually involved in search engine optimisation, and why it’s fast becoming the number one marketing tool for your salon. spa or barber shop.

  Rumor has it that the traditional mad dash and spike of adrenalin common to Black Friday could be decreasing. According to experts, online sales are increasing while brick and mortar visits are down. So what? For the beauty industry Black Friday is less about a day of frantic selling and more about the beginning of the shop-til-you-drop holiday season,…

At Togninis, we pride ourselves on being fashion forward. Our expert team is at the forefront of the latest cutting and coloring trends and technologies, and we are our clients’ trusted advisors on all things hair. We take our commitment to excellence seriously across all aspects of our business. From on-trend styling techniques to the software that is the backbone…

What comes to mind when you consider the word loyalty? What about your clients? Do you feel your clients are the most loyal, or do they come through your door once or twice never to return again? Regardless of your answer, it's time for a loyalty to program, and we are here to help!

We know how busy you are, and how even busier you get towards the end of the year, that’s why we wanted to help take some of that stress away. We have created a list of ideas of what you can do for Black Friday this holiday season so you don’t have to!

We all feel the allure of the freebie. It’s almost irresistible. Giveaways not only drive sales for your salon, spa or barber business, they are also dynamite for building your database and increasing engagement with your brand. But what to give?

You have the friendliest front desk team in town, and your consultations are honed to perfection, but are you dropping the ball at the checkout? To help you hit the mark every time, here’s our handy checkout checklist.

It’s time we up the ante on recycling because, yes, National Recycling Week starts on Monday 13th November. Many salon, spa and barber businesses in the industry are getting their grip on waste, cutting down on plastics, chemicals, and all things messy.